Molly’s Game: How to Make Every Self-Storage Customer Feel Like a High Roller

Molly Bloom didn’t know a thing about running a poker business when she was asked to set up the most exclusive high-stakes poker game in Hollywood. She was faced with the daunting question: How do you create an experience that’ll keep the rich and famous coming back for more when they can go anywhere to play? Molly found that if she built a unique customer culture, not only would players come back, the game would become so exclusive that everyone would want to be a part of it.

In this exciting and informative presentation, Molly shows how she created an experience like no other for her clients and how you, too, can apply the same principles for creating an exclusive experience for your self-storage customers. Come listen to her uplifting story of resilience, reinvention and triumph!

This event is included in all registration packages, free of charge. All attendees and exhibitors are welcome! Register now!

More about Molly:

Molly Bloom is an inspirational keynote speaker, entrepreneur and author of the bestselling memoir “Molly’s Game,” which was adapted into an award-winning film of the same name. Bloom chronicles her journey from college student to U.S. Ski Team member to L.A. waitress to operator of the largest and most notorious private poker game in the world. Her games attracted players including A-Rod, Ben Affleck, Leonardo DiCaprio and Tobey Maguire.

Bloom began her career as a world-class skier and was a part the U.S. Ski Team. At 21 years old, ranked No. 3 in North America in moguls, she left her Olympic dreams to pursue other projects and ended up in Los Angeles for what she thought would be a one-year sabbatical.

Bloom was finishing her degree in political science from the University of Colorado at Boulder and in the process of applying to top-tier law schools when her job as an assistant turned her into an accidental entrepreneur, running one of the most exclusive, high-stakes, underground poker games in the world, pulling in as much as $4 million per year. What happened next is where her story truly begins.

The film “Molly’s Game,” written and directed by Aaron Sorkin, stars Jessica Chastain (as Molly), Idris Elba, Kevin Costner, Michael Cera, Brian d’Arcy James and Chris O’Dowd. Molly has appeared on numerous shows, including “Ellen” and “Vice,” and in media outlets like NPR and “The Los Angeles Times.” She’s been asked to speak at Fortune’s “Most Powerful Women” as well as for companies like Blackrock Financial and SiriusXM Radio. In 2018, she delivered the commencement speech at Colorado State University.

Inside Self-Storage World Expo 2026

Keynote Address by Molly Bloom

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